Tic Tac Gum Wins Most Innovative New Product Award in Mint & Gum Category at 2017 NCA Sweets & Snacks Expo
|PARSIPPANY, N.J., June 20, 2017 /PRNewswire/ — Tic Tac® Gum, the newest product from the Tic Tac® brand, received the Most Innovative New Product Award in the mint and gum category at the National Confectioners Association (NCA) Sweets & Snacks Expo hosted in Chicago, IL.
The winner of this award was carefully selected from a panel of judges made up of leading retailers, wholesalers, trade media and food industry experts who based their evaluation on taste, innovation, quality of packaging and go-to-market potential.
“We’re excited and honored to receive this award”, said Todd Midura Vice President of Marketing for Tic Tac®. “The Tic Tac® brand has been a leader in the mint category for over 50 years, and we wanted to give our loyal fans a new way to enjoy what they already love about Tic Tac® mints. Tic Tac Gum has the same iconic shape and size of a Tic Tac® mint with the unmistakable sensation of the crunchy shell on the outside and delicious, refreshing flavor on the inside, now in a gum format.”