Pizza Hut Announces New Food Commitments, Launches Microsite Dedicated To Food You Feel Good About Story
|PLANO, Texas, May 31, 2016 /PRNewswire/ — It started at one restaurant. In Wichita. On this date. Exactly 58 years ago.
The Pizza Hut commitment to quality food and service goes back a long time, and the restaurant today announced the continued dedication to that pledge for years to come.
Pizza Hut, recognized as the pizza restaurant which serves and delivers more pizzas than any other pizza restaurant in the world, will remove the following from its list of ingredients:
This comes roughly a year after Pizza Hut became the first national pizza restaurant to remove artificial flavors and colors from its core pizzas in May 2015. Pizza Hut has removed 2.5 million pounds of salt from its ingredients over the last five years.
“We believe that Pizza Hut food shouldn’t only taste great, but you should feel great about it, too,” said Jeff Fox, chief brand and concept officer, Pizza Hut. “Our enhanced and expanded commitment to superior restaurant-quality food is the result of listening closely to our customers, and they say that these are things that they do want in their pizzas.
“Providing our customers with restaurant quality ingredients is something that has been at the core of Pizza Hut since the very first restaurant opened in Wichita 58 years ago. It’s so fundamental to our superior restaurant quality beliefs that we rarely feel the need to talk about it. That said, 58 years later, we are extremely proud to say that we still get our vegetables, our meats, our tomatoes, our flour, our cheese – everything that makes a great pizza – from top suppliers around the world. We are constantly working to lead the industry in this area and believe it is important to let customers know exactly where their food comes from and how it’s made.”
Pizza Hut has been pioneering the food and service experience in the pizza category since its inception. How they’ve done it has a lot to do with how they started – as a family. Pizza Hut has maintained – intentionally – a family-first business approach. This is especially true in the area of food. Pizza Hut has partnered with some of the same family farms in Kansas to grow the wheat for its dough since the late 1950s. Pizza Hut still harvests tomatoes to make its sauce from some of the same fields in California’s Central Valley that their founders did more than 50 years ago. In fact, most of the cheese used on Pizza Hut pizza today is made by the same family-run cheese supplier that did so many decades ago.
“The decisions made by our Founders involving relationships and partners have a lot to do with why we are still the most loved pizza restaurant in the world,” said Fox. “It comes from a fundamental truth about Pizza Hut: We started as a restaurant and maintain a restaurant-first mentality in everything we do. From how pizzas are prepared, how customers are served and how the entire experience is presented. We strongly believe in our foundation of being a restaurant that serves people, not just pizza, and that personal service is more important to our customers today than ever before. That’s why we are proudly making advancements in our food commitments and our dedication to serve.”