|ROMONT and LAUSANNE, Switzerland, September 10, 2015 /PRNewswire/ — Nestlé Nespresso today inaugurated its new production centre in Romont, in the presence of Federal Councillor and Head of the Federal Department of Economic Affairs Johann Schneider-Ammann, State Councillor and Minister of Economic Affairs and Employment at the Canton of Fribourg Beat Vonlanthen, and Mayor of Romont Roger Brodard. This is the third Nespresso site built in Switzerland since 2002, after Avenches and Orbe.
“This production centre represents a strategic, long-term investment to meet the growing global consumer demand for the highest quality Nespresso coffees in the coming years,” said Paul Bulcke, CEO of Nestlé SA. “It will not only contribute to the success of Nespresso in the growing portioned coffee segment, but also to the local, regional and national economic and social dynamism. Once again it demonstrates our affinity for our home country, with which we share values such as excellence and innovation.”
A true centre of coffee excellence and expertise, the Romont production centre was built in just over two years and represents a CHF300 million total investment. Since 2002 Nespresso has invested more than CHF1.1 billion in its industrial facilities in the cantons of Vaud and Fribourg.
In addition to the classic Nespresso capsules, the site will also produce the 14 Grands Crus for VertuoLine, a machine with revolutionary extraction technology, which was successfully launched in March 2014 in the United States and Canada. This machine was designed to cater to the North American preferences for large-cup coffees.
“With the production of VertuoLine capsules, Romont will support our significant growth ambitions in North America. Driven by innovation, the portioned coffee industry, which represents over USD5 billion, is growing strongly in that region. With VertuoLine, we have the right product to meet the increasing demand,” said Jean-Marc Duvoisin, CEO of Nestlé Nespresso SA.
As with its production centres in Orbe and Avenches, Nespresso intends to have a long-term positive impact on the economic and social landscape of the town of Romont and the canton of Fribourg. The new site has already enabled the creation of 125 new skilled, direct jobs, bringing the total number ofNespresso employees in Switzerland to over 2,300. More than 25 local companies participated in the construction of the site, representing 60% of its total budget.
“The decision by Nespresso to locate the new plant in Romont is a fine reward for the hard work of the country as a whole. It also encourages us in our efforts to continue promoting Switzerland’s strengths as a location for manufacturing and to boost employment,” said Johann Schneider-Ammann, Federal Councillor and Head of the Federal Department of Economic Affairs.
“The inauguration of this new Nespresso centre of excellence is a moment of joy and pride, which Fribourg citizens can wholeheartedly celebrate. It confirms that Fribourg is an attractive economic location for international industrial companies,” said Beat Vonlanthen, State Councillor and Minister of Economic Affairs and Employment at the Canton of Fribourg.
“Nespresso‘s arrival has given our region confidence in its economic future again,” said Roger Brodard, Mayor of Romont.