|MINNEAPOLIS, Jan. 23, 2017 /PRNewswire/ — Yogurt fans are getting exactly what they’ve asked for this new year as Yoplait® is bringing back Yoplait Custard, a fan favorite from Yoplait’s past. The brand has also introduced two new products: Greek 100 Protein and Yoplait Dippers. All are now available in supermarkets and mass merchandisers across the country.
Yoplait Custard Yogurt
Now made with whole milk, Yoplait Custard has an unmistakable silky smooth, spoon-hugging texture, and is returning to shelves with a new look, no colors or flavors from artificial sources and no high fructose corn syrup. New Yoplait Custard Yogurt flavors include Vanilla, Strawberry, Blueberry, Banana, Lemon and Caramel.
To celebrate Yoplait Custard’s launch, Yoplait will be surprising fans who asked for the product’s return with over the top surprises in their hometowns, including a year’s supply of Yoplait Custard Yogurt. The first video features superfan, Whitney from Tulsa, whose real tweet, “my childhood died with the disappearance of Yoplait Custard Style tbh,” Yoplait answered by recreating her childhood bedroom from top to bottom and filling it with Yoplait Custard Yogurt. The brand will be releasing additional surprise videos in the coming months.
“We received many emails, phone calls, Tweets, Facebook posts, and other types of impassioned requests from fans asking us to bring back their beloved original Yoplait Custard Yogurt,” said Priscilla Zee, Senior Marketing Manager for Yoplait. “As a result of that amazing consumer passion, we decided to bring it back for those original fans like Whitney and now, a new generation of fans as well.”
Greek 100 Protein